Kelly Brush Century Ride


  • Voted “Best Century Ride” by Black Diamond Sports and Vermont Sports Magazine
  • Doubled participation in this charitable cycling event and tripled donations in three years.  
  • 750 cyclists, over 100 volunteers
  • The largest charity cycling event in Vermont

Responsible for all aspects of the event including:

  • Recruiting/managing sponsors
  • Recruiting/managing volunteers
  • Branding event
  • Marketing/promotion of event:  social media, posters, advertising, direct mail
  • Managing all vendors including food, sanitation, water delivery, vehicle support, venues for start/finish and 5 water stops
  • Sourcing and managing swag and logo-wear products for sale at event
  • Marketing campaign for fundraising
  • Database/software management
  • Logistics of ride including course support for 25 paraplegics and quadriplegics on handcycles.
You’ve got this bike ride completely dialed in: the route was perfect, the rest stops were well organized, and the route signage was excellent. Susan and Betsy were both extremely responsive and helpful when I had questions.
— 2015 KBF Century Ride Cyclist